RAW HONEY

Package Design & Branding

A beekeeper from a Macedonian village called Rankovce wanted new branding for her homemade organic honey. This was one of my favorite projects to work on as I was able to turn her vision into a branding solution that would put her bee farm on the map, literally.

 

The design of the honeycomb represents the exact outline of my country Macedonia as it is on the map. The honeybee in the top right corner serves to mark the location of the village Rankovce.

The three drops of honey on the bottom of the honeycomb represent our three biggest natural lakes (Lake Ohrid, Lake Prespa, Lake Dojran).